Communications Specialist
Calhoun, Georgia, United States, 30701
Are you looking for more?
At Mohawk Industries, we’re committed to more – more customer solutions, more process improvements, more sustainable manufacturing and more opportunities for our team.
As a Fortune 500, global flooring leader with some of the best-known brands in the industry, Mohawk is a great place to start or develop your career with an emphasis on more of what’s important to you. Whether you want to lead more, innovate more, learn more or create more, you can find your more with Mohawk.
What we need:
We’re seeking someone to join our Employee Communications Team who can help us expand and enhance our social media strategy, presence and reach across all platforms, specifically targeting the employee, prospective employee and community audiences. The Communications Specialist – Social Media will help develop robust content strategies that provide current employees with essential information, raise community awareness of Mohawk’s employer value proposition and attract potential applicants to the organization; managing submitted content from receipt to posting with any necessary revisions; developing graphics or partnering with contractors to create custom visuals for the channel, optimizing reach and visibility of pages by leveraging the channel’s advertising and paid content opportunities; identifying potential to leverage submitted content beyond social media to reach a broader audience; expanding the social media channels to include new locations and exploring additional platforms for reaching current and future employees.
What you’ll do:
- Assist in the development of short- and long-term strategies to improve key engagement metrics across all social channels managed by the Employee Communications team
- Brainstorm, solicit, create and deploy content for all social platforms and channels using our suite of tools, including a dedicated Mohawk mobile device.
- Build and maintain relationships with key partners across the organization to create pipelines for content and social media best practice sharing
- Perform daily community management in the form of reviewing and responding to (where appropriate) incoming DMs, questions, comments, shares, etc
- Maintain consistency, managing issues as they arise and minimizing disruptions to the channels and platforms we use
- Partner with the rest of the Employee Communications team to identify topics and content opportunities stemming from their projects and employee engagement and communication efforts
- Monitor and track incoming engagement and channel use data, ensuring our data-keeping is consistent and accurate, and leverage findings to make decisions that improve our social channels, content and strategies
- Dedicate time and energy to continuous learning and research of social media best practices within and outside of our industry, across all social use cases
What you have:
- A bachelor’s degree in public relations, communications, English, fundraising, journalism, or similar
- At least two years of work experience in social media management, communications,content creation, public relations or related field
What you’re good at:
- Communicating effectively with a wide range of individuals in written, oral and interpersonal form
- Staying organized and paying attention to detail in a fast-paced environment
- Creating content quickly, creatively and efficiently
- Taking ownership of a project or task, thinking outside of the box and creating solutions that drive results
- Connecting with and influencing employees, stakeholders and key partners at all levels, and building strong relationships
- Working autonomously as well as collaboratively
- Managing sensitive or controversial subjects with tact, kindness, and professionalism
Mohawk Industries is a leading global flooring manufacturer that creates products to enhance residential and commercial spaces around the world. Mohawk’s vertically integrated manufacturing and distribution processes provide competitive advantages in the production of carpet, rugs, ceramic tile, laminate, wood, stone and vinyl flooring. Our industry-leading innovation has yielded products and technologies that differentiate our brands in the marketplace and satisfy all remodeling and new construction requirements. Our brands are among the most recognized in the industry and include American Olean, Daltile, Durkan, IVC, Karastan, Marazzi, Mohawk, Mohawk Home, Pergo, and Quick-Step. During the past decade, Mohawk has transformed its business from an American carpet manufacturer into the world’s largest flooring company with operations in Australia, Brazil, Canada, Europe, India, Malaysia, Mexico, New Zealand, Russia and the United States.
Mohawk Industries, Inc. is an Equal Opportunity Employer including disability/veteran committed to an inclusive workplace and a proud Drugs Don’t Work participant.